Digital Marketer at Bookminders Nigeria

Bookminders Nigeria is at the moment recruiting suitably certified candidates to fill the place under:
Job Title: Digital Marketer

Location: Lagos

Job Description

  • It is best to have a powerful grasp of present advertising and marketing instruments and methods and be capable of lead built-in digital advertising and marketing campaigns from idea to execution.


  • Plan and execute all digital advertising and marketing, together with website positioning/SEM, advertising and marketing database, e-mail, social media and show promoting campaigns
  • Design, construct and keep our social media presence
  • Measure and report efficiency of all digital advertising and marketing campaigns, and assess in opposition to objectives (ROI and KPIs)
  • Establish tendencies and insights, and optimize spend and efficiency primarily based on the insights
  • Brainstorm new and inventive development methods
  • Plan, execute, and measure experiments and conversion checks
  • Collaborate with inner groups to create touchdown pages and optimize person expertise
  • Make the most of sturdy analytical capability to guage end-to-end buyer expertise throughout a number of channels and buyer contact factors
  • Instrument conversion factors and optimize person funnels
  • Collaborate with companies and different vendor companions
  • Consider rising applied sciences. Present thought management and perspective for adoption the place acceptable


  • BS / MS Diploma in Advertising or a associated area
  • Confirmed working expertise in digital advertising and marketing
  • Demonstrable expertise main and managing website positioning/SEM, advertising and marketing database, e-mail, social media and/or show promoting campaigns
  • Extremely inventive with expertise in figuring out goal audiences and devising digital campaigns that interact, inform and encourage
  • Expertise in optimizing touchdown pages and person funnels
  • Expertise with A/B and multivariate experiments
  • Strong data of web site analytics instruments (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working data of advert serving instruments (e.g., DART, Atlas)
  • Expertise in organising and optimizing Google Adwords campaigns
  • Working data of HTML, CSS, and JavaScript improvement and constraints
  • Sturdy analytical abilities and data-driven pondering
  • Up-to-date with the newest tendencies and finest practices in on-line advertising and marketing and measurement
Software Closing Date

27th Could, 2020.
Technique of Software

and certified candidates ought to ship their CV to: [email protected] utilizing the “Job Title” as the topic of the e-mail.

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